If you cannot see this page properly, please click here.
Prime Newsletter - Issue 8

We are proud to insert our latest projects news from operation in China commencing this issue. With our new office opened in Guangzhou, together with projects from Beijing, Chengdu, Shanghai and Shenzhen, viewers can now enjoy more PRIME latest news in different regions from Hong Kong & China.

DBS New Merger Activities

DBS Groups Holdings Ltd honored to announce their legal integration of Banks of Dao Heng Bank Limited, DBS Kwong On Bank Limited & Overseas Trust Bank Limited. After this new merger, DBS group becomes the fourth largest banking group in Hong Kong, the services on complement of retail, corporative, investment & securities to customers have been enhanced. Working with OPR, PRIME was proud to coordinate three merger activities for DBS group including press conference held at The Centre, staff gathering at HKCEC & cocktail party at the Shangri-la hotel.

Nokia 3300 Launch & Singing Contest

Nokia 3300 is special designed for music lovers with new True Tones, digital recorder player (MP3/AAC), stereo FM radio & karaoke function as its main features. The launch ceremony was held at HKCEC. Pop star - BOY'Z was invited as guests to demonstrate these young and energetic functions to the press and guests. One of the highlights of Nokia 3300 promotion was the singing contest held at Harbour City. Selection from more than 400 hundreds contestants, 8 groups could be the finalists to win the prize and Nokia 3300 phones. The girls group of 3 won the prize on the day. Even though the weather was hot, the atmosphere was ardor, crowds were attracted and the activity was proven to be a successful one.

Epson Roadshow at Mongkok Computer Centre

To bring out the message of "Color is Life", Epson has arranged a series of roadshows at different computer centers to promote their products. Apart from the design and setting, DJ Sammy was invited as MC to promote range of new Epson products at Mongkok Computer Centre. The bidding program was the major attraction and the highlight of the show.

BOC Issue of BOCHK Certificates of Deposit
Press Conference at BOC Tower
PRIME was appointed to design and coordinate the kick-off ceremony for the Issue of BOCHK Certificate of Deposit. The press conference announced new launch of four tranche of HK Dollar and US Dollar Certificates of Deposit (CDs). The kick-off ceremony was officiated by Mr Lam Yim Nam, Deputy Chief Executive and Mr Chiu Man Ming, Deputy General Manager. The event was successful and it was attracted many press & media reporting.

Microsoft & Intel Seminar at
JW Marriott Hotel, Hong Kong

"Mobility Unwire the Economy" was the main topic of Intel/Microsoft Mobile Technology Business Solutions Seminar. The seminar introduced the latest mobile & wireless technologies to business sectors & helped to improve productivity & efficiency. Another related launch event - EC Pass was held at the same time. PRIME coordinated the whole event arrangement and settings. The event conducted smoothly and successfully.

PCCW Roadshow Promotion
Organized & coordinated by James Law Cybertecture International Ltd, PRIME has appointed to roadshow production at a number of shopping malls including Whampoa Garden, Kowloon City Plaza and Festival Walk etc. These roadshows mainly introduced new household telecom services for household users. There will be more roadshows exhibited soon at other shopping centers.

LG Beijing GOME Shopping Mall
Brand Outlet Design & Renovation

Prime has completed the innovate interior design project for LG brand outlet in Beijing GOME Shopping Mall. Design concept came from wide varieties of LG products and highlighted their functions, it was successful to deliver their fashionable characters and Hi-Tech features as well.

VISA POSM Merchant Joint Promotion Program

VISA has appointed Prime as their partner to promote the first retail POSM merchant joint promotion program in China aligning with their advertising agency, BBDO. Prime was responsible to screen, select and recruit over 1,000 outlets in Beijing for posting and maintaining POSM of VISA. This program lasted for 3 months starting from April to June this year.

Nokia 2100 Exhibit Your Blooming
Character in the Splendid June

Prime has successfully held a sales promotion campaign for Nokia West Region titled "Nokia 2100, Exhibit Your Blooming Character in the Splendid June". Total 7 cities include Chengdu, Chongqing, Kunming, Guiyang, Xi'an, Lanzhou, and Urumchi had been participated. With eye-catching display and interactive games in the campaign, there was a good result in both sales and new product image for Nokia 2100.

Nokia 2100, 3610, 6610 Present
Icy Gifts to You in the Cool July

Prime coordinated with Nokia again for another wonderful sales promotion campaign, with a theme title of " Nokia 2100, 3610, 6610 Present ICY Gifts to You in the Cool July". With an attractive display, stage performance and interactive games, Prime had successfully delivered 3 different product images of the 3 Nokia models.

A Room with a View - Guangzhou Office,
Fifth Office of Prime China

Prime China is proud to announce the grand opening of our new China office located in the prime office area in Tianhe district, Guangzhou.

With all branded new renovation and wonderful view of Tianhe area, new office offers an excellent working environment to our Guangzhou team colleagues. New team now start working with projects from VISA International and Ogilvy Public Relations Guangzhou office.

19D, Hui Tin Xuan, Metro Paradise, 358 Tian He Bei Road,
Guangzhou, China
Tel: (8620) 3882 4577 Fax: (8620) 3882 4417

Anything you would like PRIME to assist you at any aspect, please contact us at your
convenience. For further information, please visit our website: www.primehk.com

To be removed from our mailing list, please reply this email with subject line as "REMOVE".